Evaluating Impact of Your Social Enterprise

February 27, 2020 @ 5:30 pm – 8:30 pm
Sheridan College - Hazel McCallion Campus, Room B270
4226 Duke of York Boulevard Mississauga
Ontario L5B 0G5

Are you a social entrepreneur who wants to strengthen your programs? Do you want to learn the basics of program evaluation?

Impact measurement provides social entrepreneurs with tools to analyze the social and economic impact of their ventures. Whether you are a non-profit social enterprise, registered charity, or a for-profit social purpose venture, most stakeholders are keen to see your impact. Funding bodies require an evaluation component as part of the granting process, including program effectiveness and value for money. Many organizations find impact measurement challenging and time-consuming, with limited resources to devote to evaluation. A comprehensive evaluation and measurement process involves asking important questions such as: To what extent does the venture achieve its goals? What needs to be improved? What difference are we making with the work that we do? Are the results worth the costs?

This hands-on workshop is for people who need to plan an evaluation and measurement but don’t know where to start. Participants will learn strategies to plan evaluations tailored to their venture. Through presentation, interactive activities and small-group work, this workshop will give you practical skills and opportunities to work with basic evaluation concepts. Participants are encouraged to bring a current or past initiative or program that needs to be evaluated in order to participate in workshop activities.

You will:

  • Understand the different types of evaluation that exist
  • Understand the basic steps in conducting an evaluation
  • Develop evaluation questions that will generate useful information
  • Identify key indicators and measures to get to results
  • Create a program-specific logic model

Our Facilitators:

Dr. Marlene Santin is a full-time faculty member in the School of Public Safety at Sheridan College, where she teaches a number of research courses in the Bachelor of Community Safety Degree Program. In addition to her teaching career, she has held senior policy and research positions with the Government of Ontario, working on a range of issues, including the rights of crime victims and social welfare. Through her work at the Ministry of the Attorney General, she has practical experience in applied program evaluation leading the design of performance measurement frameworks to evaluate outcomes for a number of government programs, including Support Services for Male Survivors of Sexual Abuse, the Financial Assistance for Families of Homicide Victims Program, the Partner Assault Response Program and Sexual Assault Centre’s. In addition, she also developed the program guidelines for the Online Training Initiative to Address Human Trafficking in Ontario. She received her Ph.D. from the Department of Sociology at McMaster University, where her research examined the economic, political, social and legal causes of the abolition of the British transatlantic slave trade.

Dr. Paul Hommersen is a full-time faculty member in the School of Public Safety at Sheridan College, where he is the coordinator for the Bachelor of Community Safety program. Additionally, he teaches a number of psychology and research courses in the Bachelor of Community Safety Degree Program. He received his Ph.D. from the University of British Columbia in 2008, and has been a registered psychologist in the areas of Clinical and Forensic Psychology since that time. He currently also works with the Elizabeth Fry Society of Peel/Halton in both delivery of services to their clients and in working with them for staff development and training.



Visiting Mentor:

Steve Boone’s 40-year career with the YMCA federation has spanned a wide range of roles, associations, and accomplishments – both in Canada and internationally. He has brought knowledge and passion to accomplishments that include: leading a number of YMCA associations through significant organizational change, providing leadership to a major Asset Development Strategy, and providing strategic guidance and support to Senior Leadership and Boards of Directors of partner YMCAs in Ghana, Liberia, and Senegal along with many YMCAs throughout Ontario. Steve brings considerable knowledge and expertise in the skillful balance of an organization’s commitment to providing Mission-based programs and services while being fiscally responsible and relevant to the communities it serves. Something he describes as the 3Ms to sustainability within the Charitable/Not for Profit sector (Mission/ Margin/ Market Relevance).

Steve is currently acting as Past Chair of the Board of Governors of Sheridan College.




This is a free event. Seats are limited. Register now to save your spot!

Snacks and drinks will be provided.

Paid parking is available on campus.

MEDIA CONSENT: Photographs and video recordings may be taken at this event. Your image may be used in printed and electronic publications for promotional and educational purposes, and may be made available to the media and other third parties, or published on the Internet. By registering for any of our events, you understand and acknowledge that your image may be taken and used at our discretion. If you have concerns about your image being used for these purposes, please speak to one of the organizers at the Registration Desk

Directions to B270:

If you come into the B-building from the North Municipal Lot you will take the orange stairs up one level and turn right. Walk straight towards the hallway but turn right just after the staircase. And follow the signs to room B270.

Elevators can be found to the left and down the hallway behind the orange stairs as you enter through the B-building from the North Municipal Lot. Go to the second floor and follow the directions as noted above.

If you need assistance finding the room, please visit EDGE or contact 905-845-9430×8291.