Find Your Fans : Customer Insight & Market Research

October 2, 2019 @ 5:00 pm – 7:30 pm
EDGE Hub, Room B290
4226 Duke of York Boulevard Missisauga
ON L5B 0G5

Market research is key to finding your customers and gives clear insight into how to position your venture’s product or service.


This Leap Lab will help you:

Understand how to do market research and get a clear picture of your target customer

Clearly express your market, the opportunity and your target customer to potential investors and partners

Map when, where and how to begin reaching your market

Come join EDGE mentors and fellow aspiring entrepreneurs to get feedback on your work and have your questions answered. You’ll also be able to network, make connections and brainstorm with like-minded colleagues on how to turn your ideas into action.



Leap Labs at EDGE:

Leap Labs at EDGE are five sessions designed to help you learn how to move from entrepreneurial idea to execution. All sessions are held at Sheridan’s Hazel McCallion Campus. The series includes:


Find Your Fans : Customer Insight and Market Research

Wednesday Oct 2, 5-7:30pm, EDGE Hub (B290)


Business Model Canvas: A Blueprint for Startup Success

Wednesday Oct 16, 5-7:30pm, EDGE Hub (B290)


Always on the Money: Financial Management for New Ventures

Wednesday Nov 6, 5-7:30pm, EDGE Hub (B290)


Pitch Perfect: The Art of Telling Your Entrepreneurial Story

Wednesday Nov 27, 5-7:30pm, EDGE Hub (B290)


EDGE Leap program members have priority registration for Leap Labs. Members of the Sheridan community and public are welcome to join if spots are available.