Virtual Breakfast for Champions: Female Founders Edition

August 11, 2020 @ 10:00 am – 11:30 am

Grab your breakfast and join us for a special edition of Breakfast for Champions with female entrepreneurs: Erin Bury & Shauna-Kay Jones.

About this Event

We are thrilled to have Erin Bury of Willful and EDGE member Shauna-Kay Jones of Motify to have a candid discussion about their experiences as female entrepreneurs in tech and their best tips and tricks to help your venture grow.

We will answer questions such as:

What are the common challenges that women tech founders experience?

How do I pivot my business during a time of crisis?

How do I raise capital?

What are the best practices for successful business development?


  • 10:00 – 10:05 am – Welcome & Introductions
  • 10:05 – 10:45 – Chat with Erin Bury & Shauna Jones
  • 10:45 – 11: 20 am – Q & A
  • 11:20 – 11:30 am – Wrap up and EDGE Announcements

During this session, you will:

  • Network with like-minded entrepreneurs sharing the successes and challenges they are facing
  • Learn more about fundraising and building strategic partnerships
  • Get tips on pivoting your business during a crisis

Featured Guests:

Erin Bury

Erin Bury is an entrepreneur, speaker, startup advisor, and former technology journalist. She is the co-founder and CEO at Willful, an online estate planning platform that makes it easy for Canadians to create a will in less than 20 minutes. At Willful she’s responsible for driving the company’s mission to make it easier for Canadians to prepare for and deal with death in a digital age. Erin is a frequent speaker with Speakers’ Spotlight and has appeared in publications including The New York Times, Forbes, and CNN. She is a board member at Save the Children Canada, and a member of the #Tech4SickKids advisory council for SickKids. She was named one of Marketing Magazine’s top 30 Under 30 marketers, and her claim to fame is being retweeted by Oprah – twice.

Shauna-kay Jones

Shauna-Kay Jones is the founder of the education technology app called Motify that helps accessibility students achieve success. Shauna is also the Solutions Manager at PointClickCare, an international healthcare technology company. Shauna leads a team to develop innovative solutions to complex challenges such as implementing a new multi-million-dollar project management system. She serves as the youngest Director of the Brampton Board of Trade where she promotes an initiative to help startups thrive and has been awarded with a Top 40 under 40 award as well as the Ontario Premier award. Shauna’s background in Software and Network Engineering from Sheridan and a degree in Legal Studies at the University of Waterloo has allowed her to mentor and train startups on tools and software to implement on their journey to success. In her spare time Shauna mentors young girls on how to use different technologies.