As an artisan and seasoned entrepreneur, Pepe shares her perspective on pitch competitions, re-focusing and the future of her scent-based business

According to the Global Entrepreneurship Monitor, Canada has the highest rate of early-stage entrepreneurship among the major developed countries. But, and unsurprisingly given the changing economic landscape, it seems young people are the ones most energized by this opportunity. In 2013, BMO reported nearly half of Canadian students – 46% – aspire to start their own business upon graduation.